Frau von Heute
Frau von Heute offers editorial quality and relaxing entertainment for the cost-conscious reader.
With current celebrity interviews, exclusive reports, puzzle and knowledge pages, the magazine provides variety. It moves readers with encouraging fates and portraits of women and offers real everyday help with a large advice section. Top experts share their knowledge, and in addition to a large health section, there are travel tips and ideas for stay-at-home moms.
The fashion section presents the latest trends and also offers styling tips for every size.
Contact
Find your point of contactMain target audience
Average Age
58
Gender
88,0 % women
Average Net Income
2480 EUR
Key data
| Frequency of publication | weekly |
| Publication date | Friday |
| Base price (1/1 4c page) | 9,700 EUR1 |
| Copies sold | 43,0402 |
| Total readership | 260,7803 |
| Editorship | Viola Wallmüller |
Detailed readership profile
Gender
| Mill. | % | Index | |
| Men | 0,01 | 4,9 | 10 |
| Women | 0,25 | 95,1 | 187 |
Age
| Mill. | % | Index | |
| 14 - 19 years | 0,00 | 0,4 | 6 |
| 20 - 29 years | 0,01 | 5,0 | 38 |
| 30 - 39 years | 0,03 | 10,4 | 69 |
| 40 - 49 years | 0,02 | 8,3 | 59 |
| 50 - 59 years | 0,04 | 13,9 | 82 |
| 60 - 69 years | 0,06 | 23,9 | 149 |
| 70 and over | 0,10 | 38,0 | 211 |
Education
| Mill. | % | Index | |
| Comprehensive school | 0,00 | 0,2 | 4 |
| Secondary school, no professional training | 0,02 | 7,3 | 113 |
| Secondary school, professional training | 0,13 | 49,2 | 224 |
| Secondary school, no A levels | 0,07 | 25,9 | 88 |
| A levels, no degree | 0,02 | 7,9 | 44 |
| A levels, degree | 0,02 | 9,6 | 48 |
Net income
| Mill. | % | Index | |
| Below 1,000 EUR | 0,01 | 5,3 | 117 |
| 1,000 up to below 1,250 EUR | 0,01 | 2,5 | 93 |
| 1,250 up to below 1,500 EUR | 0,01 | 5,7 | 139 |
| 1,500 up to below 2,000 EUR | 0,03 | 13,1 | 131 |
| 2,000 up to below 2,500 EUR | 0,03 | 13,1 | 130 |
| 2,500 up to below 3,000 EUR | 0,05 | 17,4 | 163 |
| 3,000 EUR and more | 0,11 | 42,9 | 74 |