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guter-rat.de

From A for accident insurance to Z for zinc deficiency, from understanding an insurance policy to choosing a doctor: The decisions we have to make as consumers constantly grows more and more complex. Confused consumers search for advice and direction. They often look for good, independent advice before making decisions. The qualified editorial staff at GUTER RAT organise the multitude of information, prioritise and evaluate it and then offer credible, comprehensible advice its readers can use - Hence the name, which is German for ‘good advice’.

GuterRat.de key visual

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Main target audience

Age

49,0 % 40 - 69 years

Gender

55,0 % Men

Net Income

51,0 % > 3,000 Euro

Education

71,0 % with a secondary school leaving certificate or university entrance qualification

best for planning 2024 II

Key data

Portalname guter-rat.de
Page Impressions 70,0001
Visits 50,0002
Facebook Fans 9,9003
1 IVW IV-2024 (Digital)
2 IVW IV-2024 (Digital)
3 January 2025

Why choose guter-rat.de?

  • guter-rat.de offers topics from every area of life: such as business, tests, better living, staying healthy and being mobile.
  • guter-rat.de activates decisions and often reaches its users shortly before they make a purchase decision.
  • Online advertising on guter-rat.de

    The channels ‘Marketplace’, ‘Economy’, ‘Living better’, ‘Staying healthy’ and ‘Staying mobile’ offer information to users about important topics such as money, insurance and topics concerning household and family. Users also receive information about new products and tests with buying recommendations.