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JOLIE - The brand that merges digital and print and offers readers an all-round 360° experience at all levels.

JOLIE stands for a new generation - a new generation of magazines, for a new target group! Cheerful, diverse, uncomplicated, sustainable and self-confident. JOLIE is luxurious, modern and grown-up - perfectly tailored to the target group from their early 30s.

We focus on exciting tips for every situation in life - high-quality and curated content is always at the forefront for us and our target group.

JOLIE is LIVE and tangible. Whether masterclasses, dinners or "behind the scenes", JOLIE readers experience the brand cross-media on all channels.


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2.17 m


Core Target Group

The JOLIE reader faces many new decisions in life – the first own flat, first love, first job.  JOLIE is always by your side and gives great advise. She is young, affluent, curious and still on the hunt for Love-Brands!

[Source readers/users per month: b4p 2023 I, cross media brand reach]