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Brand Jolie

JOLIE - The magazine for young, strong women in all areas: Career, Finance, Moms-to-be

JOLIE readers are the power generation of 1000 possibilities!

This range needs its space and is reflected in the variety of topics. In addition to the must-haves of the beauty and fashion industry, JOLIE does not stop at finance, career or young family (topics) - and that on all channels: print, online, social and live!!! The world of JOLIE has its finger on the pulse with wide-ranging content and inspiring women!

The young target group over 30 goes through life with curiosity and openness, is interested in a variety of things and questions things with brains! JOLIE sheds light on various topics ranging from current fashion trends and the latest beauty innovations to tips and tricks for different situations in life. JOLIE offers everything that moves the young target group.

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Key data

Frequency of publication 6x per year
Base price (1/1 4c page) 25,000 EUR1
Copies sold 60,2622
Total readership 317,4583
Editorial Management Julia Wöltjen
1 Prices valid from 01.01.2024
2 IVW III/24
3 ma 2024 Pressemedien II

Detailed readership profile

Gender
Mill. % Index
Men 0,04 12,1 24
Women 0,28 87,9 178

Age
Mill. % Index
14 - 19 years 0,03 9,6 126
20 - 29 years 0,10 30,0 197
30 - 39 years 0,09 27,9 159
40 - 49 years 0,06 18,7 115
50 - 59 years 0,03 8,7 43
60 - 69 years 0,02 4,8 29
70 and over 0,00 0,4 5

Education
Mill. % Index
Comprehensive school 0,01 4,4 87
Secondary school, no professional training 0,01 3,9 78
Secondary school, professional training 0,04 11,1 62
Secondary school, no A levels 0,12 36,4 118
A levels, no degree 0,07 23,2 114
A levels, degree 0,07 21,0 101

Net income
Mill. % Index
Below 1,000 EUR 0,00 1,6 32
1,000 up to below 1,250 EUR 0,00 1,6 68
1,250 up to below 1,500 EUR 0,01 1,9 58
1,500 up to below 2,000 EUR 0,02 5,2 61
2,000 up to below 2,500 EUR 0,02 5,1 55
2,500 up to below 3,000 EUR 0,06 17,5 161
3,000 EUR and more 0,21 67,2 110
ma 2024 Pressemedien II

  • Building brand loyalty - No other magazine appeals to target group over 30 as specifically as JOLIE and enjoys their trust. Readers are young, affluent, curious and still looking for their love brands!
  • Cross-media - With JOLIE.de and the social media accounts, JOLIE offers a perfect 360° cosmos. The platform's widely linked digital reach offers creative and individual cross-media concepts across all channels.
  • Experienceability and 360° cosmos - JOLIE is LIVE to showcase your brand: At events, workshops or directly at the POS.

    • Prices

  • Jolie Ratecard 2025
  • Jolie Ratecard 2024
    • Brand Jolie