GONG PLUS
The combination of GONG and BILD+FUNK is characterized by high profitability and strong reach, and reaches a top readership with good purchasing power. A separate program editorial team evaluates all films in detail and checks them for family suitability.
Thanks to a high proportion of utility value topics in the mantle, your offers are always in the right environment. From health to knowledge/nature, travel, society/family, cars, sports, technology, money/law, cinema/culture and current affairs.
Contact
Find your point of contactMain target audience
Average Age
67
Gender
47,0 % men
Average Net Income
3.017 EUR
Key data
| Frequency of publication | weekly |
| Publication date | Friday |
| Base price (1/1 4c page) | 17,800 EUR1 |
| Copies sold | 184,0082 |
| Total readership | 1.12 m3 |
| Editorship | Christian Hellmann |
Detailed readership profile
Gender
| Mill. | % | Index | |
| Men | 0,44 | 39,5 | 80 |
| Women | 0,68 | 60,5 | 119 |
Age
| Mill. | % | Index | |
| 14 - 19 years | 0,01 | 0,9 | 14 |
| 20 - 29 years | 0,03 | 2,9 | 22 |
| 30 - 39 years | 0,05 | 4,4 | 29 |
| 40 - 49 years | 0,06 | 5,1 | 36 |
| 50 - 59 years | 0,11 | 10,2 | 60 |
| 60 - 69 years | 0,21 | 19,1 | 119 |
| 70 and over | 0,64 | 57,4 | 319 |
Education
| Mill. | % | Index | |
| Comprehensive school | 0,01 | 0,7 | 15 |
| Secondary school, no professional training | 0,14 | 12,3 | 190 |
| Secondary school, professional training | 0,48 | 42,9 | 195 |
| Secondary school, no A levels | 0,28 | 24,5 | 84 |
| A levels, no degree | 0,09 | 7,6 | 42 |
| A levels, degree | 0,13 | 12,0 | 60 |
Net income
| Mill. | % | Index | |
| Below 1,000 EUR | 0,02 | 1,4 | 31 |
| 1,000 up to below 1,250 EUR | 0,04 | 3,2 | 117 |
| 1,250 up to below 1,500 EUR | 0,08 | 7,2 | 176 |
| 1,500 up to below 2,000 EUR | 0,21 | 18,7 | 187 |
| 2,000 up to below 2,500 EUR | 0,17 | 15,0 | 149 |
| 2,500 up to below 3,000 EUR | 0,16 | 14,2 | 133 |
| 3,000 EUR and more | 0,45 | 40,2 | 69 |