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Ads and advertorials –
easily build your own!

BCN Smart Distribution Cockpit

The self-booking tool for native ads & native articles

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Revolutionary campaigns

Easy & efficient

Platforms like FOCUS online, CHIP, FIT FOR FUN, Einfach Backen, and TVSpielfilm appeal to a broad spectrum of target groups. Our self-booking tool, the BCN Smart Distribution Cockpit, makes it easy to independently book targeted, high-performance native ads and single-page advertorials (native articles) – with no minimum booking volume.

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More performance for your campaign

Cross-media brand staging

Direct booking

Independently book, track, and optimize native advertising campaigns on the BCN network’s high-quality portals.

Future-proof

Even in a world without cookies, the Smart Distribution Cockpit manages campaigns in a targeted way. Thanks to our revolutionary “sugarless” data strategy – our cookie alternative for healthy goodvertising.

Bid recommendation

Our self-booking tool offers an unbeatable advantage: optimum bid recommendations based on campaign performance! Boost your success by perfectly managing your CPC or CPM bids.

User-friendly

The clear interface of the Smart Distribution Cockpit guides you through the booking process. Campaigns are ready to go in just a few minutes.

Flexibility

Campaigns can be started, stopped, modified, or even expanded at any time. We guarantee complete flexibility with no minimum booking volume.

Effective

Boost your advertising impact with our self-booking tool: Targeted audience engagement, maximum effectiveness, and impressive ads on top platforms deliver a lasting “wow” effect.

A performance-based price model

Do it yourself

In just a few minutes, you yourself can create and book native ads and native articles. Billing is based on the campaign’s performance.

Native Ad

Price model:
Cost per click (CPC) with no minimum booking volume

Native ad +
native article

Price model:
Cost per click (CPC) + cost per view (CPV)

Get your campaign
in just five steps

Self-booking
What our customers say
High-quality environments

Transparency

The service agof qualified inventory (aqi) makes it easier for programmatic customers to identify high-quality environments within automated advertising processes. 

Start your path to more reach here!

Ready to create your own ads?

Feel free to contact us!

Want more information about the Smart Distribution Cockpit?

Smart Distribution Cockpit Support & Contact smartdistributioncockpit@bcn.group