Brand Mein schöner Garten

MEIN SCHÖNER GARTEN

MEIN SCHÖNER GARTEN is Europe's biggest gardening magazine and provides its readers with new inspiration in every issue, shows the most beautiful gardens, the latest trends and delivers practical tips updated monthly. MEIN SCHÖNER GARTEN is the magazine about garden topics and the quality leader among garden magazines. We have been accompanying our readers in their favorite hobby for 50 years now. Both beginners and advanced gardeners will find answers to all gardening questions here.

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Main target audience

Age

61,0 % 40 - 69 years

Gender

60,0 % Women

Net Income

65,0 % > 3,000 EUR

Education

74,0 % Higher education or A levels or university degree

ma 2024 I

Key data

Frequency of publication	monthly
Publication date	Friday
Base price (1/1 4c page)	34,500 EUR¹
Copies sold	185,690²
Total readership	1.50 m³
Editorship	Wolfgang Bohlsen

¹ Prices valid from 01.01.2025

² IVW IV/24

³ ma 2024 Pressemedien II

Detailed readership profile

Gender

	Mill.	%	Index
Men	0,61	40,4	82
Women	0,90	59,6	117

Age

	Mill.	%	Index
14 - 19 years	0,01	0,9	13
20 - 29 years	0,06	4,0	31
30 - 39 years	0,14	9,1	60
40 - 49 years	0,16	10,6	76
50 - 59 years	0,29	19,0	107
60 - 69 years	0,36	24,1	154
70 and over	0,49	32,3	181

Education

	Mill.	%	Index
Comprehensive school	0,00	0,3	7
Secondary school, no professional training	0,09	6,1	94
Secondary school, professional training	0,30	20,2	89
Secondary school, no A levels	0,49	32,6	111
A levels, no degree	0,24	15,7	88
A levels, degree	0,38	25,1	131

Net income

	Mill.	%	Index
Below 1,000 EUR	0,03	1,9	38
1,000 up to below 1,250 EUR	0,02	1,5	52
1,250 up to below 1,500 EUR	0,04	2,4	53
1,500 up to below 2,000 EUR	0,13	8,9	82
2,000 up to below 2,500 EUR	0,14	9,6	92
2,500 up to below 3,000 EUR	0,18	11,7	104
3,000 EUR and more	0,96	64,1	116

ma 2024 Pressemedien II

Why choose MEIN SCHÖNER GARTEN?

MEIN SCHÖNER GARTEN is the largest magazine in Europe for gardening

MEIN SCHÖNER GARTEN is a high-quality resource thanks to its high editorial standards and well-researched expertise with more than 50 years of experience.

MEIN SCHÖNER GARTEN impresses as a special interest title with general interest reach.

Gallery

Advertising in print media of MEIN SCHÖNER GARTEN

Take advantage of all the benefits of a special interest magazine and a publication with a broad readership. A top-quality target audience with high readership loyalty, paired with wide circulation and good economies of scale, make MEIN SCHÖNER GARTEN the perfect advertising medium for all aspects of gardening.

Prices

Mein schöner Garten Ratecard 2025