Brand MEIN SCHÖNER GARTEN

MEIN SCHÖNER GARTEN

“MEIN SCHÖNER GARTEN is Europe's largest gardening magazine and provides its readers with new inspiration in every issue, shows the most beautiful gardens, the latest trends and also provides all the latest monthly practical tips. MEIN SCHÖNER GARTEN is the magazine for all things gardening and the quality leader among garden magazines. We have been accompanying our readers in their favorite hobby for over 50 years now. Both beginners and advanced gardeners will find answers to all their gardening questions here.” Wolfgang Bohlsen, Editor-in-Chief

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Main target audience

Age

56,0 % 40 - 69 years

Gender

60,0 % Men

Net Income

63,0 % > 3,000 EUR

Education

74,0 % Higher education or A levels or university degree

ma 2025 Pressemedien I

Key data

Frequency of publication	monthly
Publication date	Friday
Base price (1/1 4c page)	34,500 EUR¹
Copies sold	185,690²
Total readership	1.51 m³
Editorship	Wolfgang Bohlsen

¹ Prices valid from 01.01.2025

² IVW IV/24

³ ma 2025 Pressemedien I

Detailed readership profile

Gender

	Mill.	%	Index
Men	0,60	39,6	80
Women	0,91	60,4	119

Age

	Mill.	%	Index
14 - 19 years	0,01	0,7	11
20 - 29 years	0,08	5,1	39
30 - 39 years	0,14	9,3	61
40 - 49 years	0,16	10,8	78
50 - 59 years	0,34	22,4	126
60 - 69 years	0,33	22,2	142
70 and over	0,44	29,5	165

Education

	Mill.	%	Index
Comprehensive school	0,00	0,3	7
Secondary school, no professional training	0,07	4,9	72
Secondary school, professional training	0,31	20,5	92
Secondary school, no A levels	0,52	34,4	117
A levels, no degree	0,22	14,5	81
A levels, degree	0,38	25,3	133

Net income

	Mill.	%	Index
Below 1,000 EUR	0,04	2,6	52
1,000 up to below 1,250 EUR	0,02	1,3	45
1,250 up to below 1,500 EUR	0,04	2,7	59
1,500 up to below 2,000 EUR	0,12	8,1	75
2,000 up to below 2,500 EUR	0,16	10,5	99
2,500 up to below 3,000 EUR	0,17	11,5	103
3,000 EUR and more	0,95	63,2	115

ma 2025 Pressemedien I

Why choose MEIN SCHÖNER GARTEN?

MEIN SCHÖNER GARTEN is the largest magazine in Europe for gardening

MEIN SCHÖNER GARTEN is a high-quality resource thanks to its high editorial standards and well-researched expertise with more than 50 years of experience.

MEIN SCHÖNER GARTEN impresses as a special interest title with general interest reach.

Advertising in print media of MEIN SCHÖNER GARTEN

Take advantage of all the benefits of a special interest magazine and a publication with a broad readership. A top-quality target audience with high readership loyalty, paired with wide circulation and good economies of scale, make MEIN SCHÖNER GARTEN the perfect advertising medium for all aspects of gardening.

Prices

MEIN SCHÖNER GARTEN Ratecard 2025