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Brand myself

myself - We make women strong!

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Main target audience

Average Age

42 years

Gender

91,0 % women

Average Net Income

4141 EUR

Key data

Frequency of publication monthly
Base price (1/1 4c page) 31,900 EUR1
Copies sold 81,9552
Total readership 196,7573
Editorship Veronika Schaller
1 Prices valid from 01.01.2026
2 IVW II/26
3 ma 2026 Pressemedien I

Detailed readership profile

Gender
Mill. % Index
Men 0,02 10,4 21
Women 0,18 89,6 176

Age
Mill. % Index
14 - 19 years 0,02 10,2 154
20 - 29 years 0,03 14,2 111
30 - 39 years 0,04 17,9 119
40 - 49 years 0,05 25,1 176
50 - 59 years 0,04 19,2 116
60 - 69 years 0,02 9,9 60
70 and over 0,01 3,4 19

Education
Mill. % Index
Comprehensive school 0,02 8,8 209
Secondary school, no professional training 0,01 3,2 45
Secondary school, professional training 0,03 14,3 63
Secondary school, no A levels 0,06 29,3 101
A levels, no degree 0,04 20,0 118
A levels, degree 0,05 24,4 121

Net income
Mill. % Index
Below 1,000 EUR 0,00 0,8 21
1,000 up to below 1,250 EUR 0,00 0,6 20
1,250 up to below 1,500 EUR 0,00 0,6 15
1,500 up to below 2,000 EUR 0,01 5,2 54
2,000 up to below 2,500 EUR 0,01 6,5 71
2,500 up to below 3,000 EUR 0,02 10,9 100
3,000 EUR and more 0,15 75,5 126
ma 2026 Pressemedien I

Why myself?

  • myself appeals to women who live the self-image of being who, what and how they want. Celebrating every facet of themselves.
  • The myself reader is modern, sophisticated, courageous and trendy.
  • Topics: LIFE, STYLE, BEAUTY, LIVING & ENJOYMENT

    • Advertise in myself

    Special edition conscious issue, EVT: April 14, 2026

    Special edition jewelry issue, EVT: November 10, 2026

    07/08 in 2026 will be published as a double issue, EVT: June 16, 2026

    Prices

  • myself Ratecard 2026
    • Brand myself