Brand Wohnen & Garten

Wohnen & Garten

Wohnen & Garten is inspiring, seasonal and activating. Every month, we welcome our readers to a sophisticated break from the daily routine. We epitomize the romantic-elegant way of life with all its facets for over twenty years . Including stylish interior design ideas, practical gardening tips, seasonal decorations and recipes.

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Key data

Frequency of publication	monthly
Publication date	Friday
Base price (1/1 4c page)	22,800 EUR¹
Copies sold	120,073²
Total readership	267,052³
Editorship	Miriam Sievert

¹ Prices valid from 01.01.2026

² IVW IV/25

³ ma 2025 Pressemedien II

Detailed readership profile

Gender

	Mill.	%	Index
Men	0,08	29,0	59
Women	0,19	71,0	140

Age

	Mill.	%	Index
14 - 19 years	0,01	2,6	39
20 - 29 years	0,02	7,2	55
30 - 39 years	0,04	14,9	98
40 - 49 years	0,04	13,3	94
50 - 59 years	0,07	26,6	156
60 - 69 years	0,06	22,0	137
70 and over	0,04	13,4	75

Education

	Mill.	%	Index
Comprehensive school	0,01	2,4	56
Secondary school, no professional training	0,00	1,6	25
Secondary school, professional training	0,03	11,0	50
Secondary school, no A levels	0,10	38,8	132
A levels, no degree	0,05	18,5	102
A levels, degree	0,07	27,7	139

Net income

	Mill.	%	Index
Below 1,000 EUR	0,00	1,6	36
1,000 up to below 1,250 EUR	0,00	1,4	52
1,250 up to below 1,500 EUR	0,01	2,3	56
1,500 up to below 2,000 EUR	0,01	4,3	43
2,000 up to below 2,500 EUR	0,02	6,4	64
2,500 up to below 3,000 EUR	0,02	6,7	63
3,000 EUR and more	0,21	77,2	133

ma 2025 Pressemedien II

Why Wohnen & Garten?

Wohnen & Garten is the market leader among monthly home magazines in terms of total sales and EV plus subscriptions (IVW IV/2024).

Advertising in print media of Wohnen & Garten

Wohnen & Garten is a magazine that celebrates a home that is ambient, both inside and out.
Wohnen & Garten addresses an affluent readership who are established members of society and highly value stylish living standards at home and in the garden.

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Wohnen & Garten Objektprofil 2026