Brand ALPIN

ALPIN.de - The digital home for mountain lovers

ALPIN.de is the first port of call for anyone who wants to live out their passion for the mountains online. With a clear structure and modern look, it offers a successful mix of the latest news, well-founded tests and inspiring tour reports. Users will find everything they need for their next mountain tour - from equipment tips and safety advice to detailed tour maps and GPS tracks.

A particular highlight are the comprehensive product tests, which provide orientation in the huge range of mountain sports articles. The website also has hundreds of carefully researched tour tips for advanced and beginners. Exclusive interviews, gripping reports and the expert knowledge typical of ALPIN make the website an indispensable source of information for outdoor fans.

Contact

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Main target audience

Age

74,0 % between 20 - 49 years

Gender

56,0 % men

Net Income

60,0 % >3,500 EUR

Education

84,0 % have at least a secondary school leaving certificate or high school diploma

AWA 2024

Key data

Portalname	ALPIN.de
Page Impressions	2.52 m¹
Visits	650,000²
Facebook Fans	62,931³
Instagram	61,853³

¹ IVW : Quartal III/2024 (Digital)

² IVW : Quartal III/2024 (Digital)

³ July 2025

Why ALPIN.de?

Daily news: Always up to date with reports from the world of mountains - from weather warnings to trend topics in mountain sports.

Comprehensive product tests: Independent and practical tests offer orientation in the huge range of mountain sports articles.

Inspiration and know-how: Hundreds of researched tour tips, equipment guides and reports for beginners and professionals.

Strong community: competitions, prize draws and discussions on controversial topics - for everyone who wants to share their passion for the mountains.

Attractive target group: Both men and women with a first-class education and a very high income - ideal for your brand and products.

alpin.de - Leben für die Berge