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Neue Woche

Neue Woche is a magazine that entertains its female readership with exciting, varied and informative news: The latest buzz in the lives of celebrities, trends in fashion and beauty, living, food, health, money, law and relationships.

neue woche Cover

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Main target audience

Age

77,0 % 50 and over

Gender

85,0 % Women

Net Income

72,0 % > 2.000 EUR

Education

60,0 % Secondary/elementary school with apprenticeship or secondary school

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Key data

Frequency of publication weekly
Publication date Friday
Base price (1/1 4c page) 10,700 EUR1
Copies sold 95,8992
Total readership 164,2873
Editorship Kai Winckler
1 Prices valid from 01.01.2025
2 IVW IV/24
3 ma 2025 Pressemedien I

Detailed readership profile

Gender

Mill. % Index
Men 0,02 15,0 31
Women 0,14 85,0 167

Age

Mill. % Index
14 - 19 years 0,00 0,5 8
20 - 29 years 0,02 10,7 82
30 - 39 years 0,01 7,4 48
40 - 49 years 0,01 4,6 33
50 - 59 years 0,03 19,7 111
60 - 69 years 0,04 21,7 139
70 and over 0,06 35,4 198

Education

Mill. % Index
Comprehensive school 0,00 0,3 6
Secondary school, no professional training 0,03 20,3 297
Secondary school, professional training 0,05 31,4 141
Secondary school, no A levels 0,05 28,7 97
A levels, no degree 0,01 5,5 31
A levels, degree 0,02 13,9 73

Net income

Mill. % Index
Below 1,000 EUR 0,01 7,7 153
1,000 up to below 1,250 EUR 0,00 2,6 91
1,250 up to below 1,500 EUR 0,01 5,2 115
1,500 up to below 2,000 EUR 0,02 12,5 116
2,000 up to below 2,500 EUR 0,03 16,4 155
2,500 up to below 3,000 EUR 0,02 14,0 125
3,000 EUR and more 0,07 41,5 75
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Why choose Neue Woche?

  • Neue Woche is one of the most successful weekly entertainment magazines in Germany with around 159 T copies in retail sales.
  • Neue Woche stands for emotion & topicality.
  • Can be booked cheaply via many discount combinations.