Skip to main content Skip to page footer

SPORTS ILLUSTRATED - Because sport is more!

SPORTS ILLUSTRATED is the icon of US-American sports journalism. Since 1954, the magazine has been known for its timely, in-depth and high-quality sports journalism. SPORTS ILLUSTRATED Germany carries on the spirit and legacy of the U.S. edition, inspiring readers with an exciting mix of the most popular U.S. sports, such as American football and basketball, combined with the most popular German sports, such as soccer, Formula 1, athletics, and tennis. SPORTS ILLUSTRATED is more than just a classic sports magazine: it is THE sports bible - with exclusive insights from writers and journalists who have direct access to the world's biggest sports stars, and it also combines lifestyle, service and fitness topics. This makes SPORTS ILLUSTRATED the only comprehensive sports magazine in Germany with a unique combination of sports, culture, entertainment and lifestyle.

"Sport is more than 1:0, victory or defeat. It's the people and their stories that inspire us - with their skills and their personality. Because we watch them, athletes become role models. Athletes who fascinate us with their charisma, their unconditional will to succeed and their ability to overcome every obstacle that stands in their way, time and time again. Because we suffer with them, cheer with them, their defeat becomes ours, their victory becomes ours." (Christoph Landsgesell, Editor-in-Chief)

SPORTS ILLUSTRATED is published by Kouneli Sports GmbH.

Contact

Find your point of contact
Find your point of contact

Key data

Frequency of publication 6 times p.a.
Publication date Thursday
Base price (1/1 4c page) 23,500 EUR1
Print Run 80,0002
Editorship Christoph Landsgesell
1 Prices valid from 01.01.2025
2 Publisher's statement, 2025

Why SPORTS ILLUSTRATED Germany?

  • UNIQUE & CONCURRENTLESS: SPORTS ILLUSTRATED is Germany's only fully comprehensive all-encompassing sports people magazine with a unique combination of sports, culture, entertainment and lifestyle, entertainment and lifestyle and access to the biggest names in the sports business.
  • ICONIC - GREAT HERITAGE / INTERNATIONAL RELEVANCE: SPORTS ILLUSTRATED is the world's most influential voice in sports. most influential voice in sports journalism worldwide and with over 20 million readers per issue the most successful sports magazine in the USA. Being on the cover is a coveted target for US sports stars.
  • LEADING: High-quality, leading sports journalism with in-depth, exclusive reporting - far beyond the result. reporting - far beyond the result. SPORTS ILLUSTRATED moderates the national national sports discussion with journalistic integrity.
  • STRONG PHOTOGRAPHY: The majority of the photo series are produced in-house.
  • SMARTEST STORYTELLING: The greatest moments in sport are staged: SPORTS ILLUSTRATED informs, captivates, surprises and tells stories that move, thrill, connect and change lives. Because sport is more than just a game. It is about hope, conflict, passion and emotion.
  • 360 DEGREE BRAND: Customized cooperation concepts on all channels for the optimal solution to the goals and needs of our partners.
  • ATTRACTIVE TARGET GROUP: Male, young, educated and high-income.