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Brand Sports Illustrated

SPORTS ILLUSTRATED "Sportsperson of the year"

In the USA, SPORTS ILLUSTRATED, THE sports bible and icon of American sports journalism, has been presenting the coveted award of superlatives to sports personalities for outstanding sporting achievements since 1954. Among the award winners are Muhammad Ali, Michael Jordan and Serena Williams. In professional sport, the internationally renowned award is regarded as a milestone in an athlete's career. SPORTS ILLUSTRATED Germany presented the award for the first time in 2024 to the exceptional footballer Toni Kroos. The event, which will take place in Germany for the first time in 2025, combines lifestyle & glamor with sporting elements and outstanding personalities and brands in a unique way.

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Why SPORTS ILLUSTRATED Sportsperson of the year?

  • Positiver Imagetransfer und hohe Glaubwürdigkeit durch die Verbindung mit der international renommierten Sportmedienmarke SPORTS ILLUSTRATED.
  • Ideale und exklusive Plattform, um mit einem hochkarätigen Publikum aus absoluten TOP-Athleten, Prominenten und Entscheidungsträgern aus der Sport- und Medienwelt in Kontakt zu treten.
  • Gezielte Ansprache: Die generierten Inhalte werden gezielt an die hochattraktive SI-Leserschaft (einkommensstark, männlich, gebildet) ausgespielt.
  • Crossmediale Reichweite und Sichtbarkeit über alle SI-Kanäle, über die Berichterstattung der Athleten und Prominenten vor Ort sowie über das garantierte Presseecho.

    • Sponsoring the event

    As a partner of the event, you will receive exclusive sponsorship at the event. With attention-grabbing marketing in the SPORTS ILLUSTRATED media as well as on site, we offer you an unforgettable event with a high reach for your brand.

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    Brand Sports Illustrated